Crate & Barrel is taking a unique approach to leveraging data insights across the organization. From optimizing marketing spend, to creating personalized experiences for their shoppers, they are seeing the benefits of being a data driven retailer. In this episode we chat with Joe Orlando, Sr. Director of Marketing Operations, Technology & Analytics at Crate & Barrel. Our Retail Takeover features a series of conversations with leading brands and retailers where we dig a little deeper into what it’s like to be a leader in today’s landscape. Listen to additional episodes featuring Ulta, Albertson’s, Lowe’s and Zulily.